Privacy Check: ChatGPT, Gemini, Claude, and Perplexity for Personal Info

If you’re typing sensitive stuff like health worries, money troubles, or family advice into an AI chatbot, what happens to those chats matters. Amanda Caswell at Tom’s Guide read the privacy policies for ChatGPT, Gemini, Claude, and Perplexity to see how they handle your data. She ranked them based on training use, retention, and human access. Spoiler: differences are huge.
ChatGPT: Data-Hungry by Default
OpenAI’s ChatGPT saves your chat history forever and feeds conversations into model training unless you opt out. You have to manually delete history or switch to Temporary Chat each time for privacy. Controls exist, but they’re not automatic. Caswell puts it last for personal info.
- Training on chats unless opted out
- Indefinite storage
- No default private mode
Gemini: Solid Settings, But Humans Peek
Google’s Gemini ties into your account with good controls like disabling activity logging or 3-month auto-delete. Problem is, some chats go to human reviewers and stick around up to 3 years, even after you delete them. Fine for casual talks if you tweak settings first, ranks third.
- Can turn off logging and set short deletes
- Human reviews on select chats
- Defaults to keeping data
Perplexity: Easy Controls Come Through
Perplexity starts with training enabled but has a clear opt-out toggle in settings, plus Incognito Mode for zero storage and memory clear options. Transparent and user-friendly, it lands second.
- Simple training opt-out
- Incognito for full privacy
- Disable or wipe memory anytime
Claude: Hands-Off on Your Data
Anthropic’s Claude skips training on your chats unless you opt in. Deleted convos vanish in about 30 days, no routine human reviews unless you send feedback. Caswell calls it the top pick—no tweaks needed.
- No training by default
- Quick deletion
- No automatic human checks
Quick Ranking for Trust
For personal info, Tom’s Guide order:
- Claude (max privacy, no effort)
- Perplexity (flexible tools)
- Gemini (works with setup, review risk)
- ChatGPT (opt-out required)
Bottom line: Claude wins if privacy’s non-negotiable. Perplexity’s great for control freaks. Always check settings, especially on ChatGPT or Gemini. For task picks beyond privacy—like Claude for coding—ZDNET weighs in on models like Gemini for explainers.